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Editorial:Preparing for a new leap forward
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If the agenda of the Milan ECR conference and the contents of this issue of the International Commerce Review are anything to go by, the consumers goods industry is once again brimming with new ideas and out-of-the-box thinking - along with a realization that faster change is not only possible but necessary, by Daniel T. Jones, Arnd Huchzermeier and Alan Mitchell.
The ECR movement laid the foundation for cooperation between retailers and suppliers in its first ten years. But now we are poised to make another leap, as the movement's new co-chairs Peter Brabeck-Letmathe and Anders Moberg make clear. In separate interviews they underline just how much more we can and need to do: going much further in "basic" areas such as the supply chain; opening up new avenues of collaboration in areas such as social responsability; working together to create new opportunities for growth.
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