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3rd International ECR Research Symposium

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Session V

Interactive Technologies to Enthuse Consumers within the Store

Chair:
Prof. Solveig Wikström

Speakers:
Luigi Frison, Datalogic SpA, Italy
Panos Kourouthanassis, Athens University of Economy & Business, Greece

Files
Self-scanning as a CRM tool   2.0 MB 
Frison.pdf